
Lorena Méndez
Head of Sectoral Analysis
At APOYO Consultoría since 2017.
At APOYO Consultoría since 2017.
Head of Sectoral Analysis at the Business Advisory Service (SAE). She conducts studies and presentations on sectoral outlooks, primarily focused on consumer insights and the retail, fast-moving consumer goods, automotive, and tourism sectors. Her work features rigorous quantitative analysis and high-value qualitative insights for leading companies in Peru.
She holds a degree in Economics from Stony Brook University (SUNY), New York.