Erika is the Marketing Manager at APOYO Consultoría, where she is in charge of strengthening and promoting the firm’s brand strategies and services. She has extensive experience in marketing and commercial management at multinational consumer goods, pharmaceutical, and automotive companies.
Previously, she was Marketing Manager at Divemotor and General Motors Perú. Before that, she worked at Shell Lubricantes del Perú, Pharmacia Interamerican Corp, and Coca-Cola.
Erika is an industrial engineer graduated from Universidad de Lima, with an MBA from Escuela de Administración de Negocios ESAN.