Value creation projects
Value creation from internal company data
- Customer loyalty: through a predictive model we detect early alerts of customer exit risk and we help companies define effective and sustainable retention actions over time.
- Pricing: we use the knowledge of the business, the integration of internal and external data, and the application of optimization algorithms to determine the pricing scheme that maximizes the company's income or profits.
- Cross / up selling: we develop product recommendation algorithms based on customer preferences in order to maximize their consumption basket.